Augusta Taylor portfolio

Augusta Q. Taylor

Three young professionals in a design meeting at a modern, open-concept workspace. They are seated around a round table with laptops, smartphones, and coffee cups, engaged in conversation and reviewing material samples. The setting includes glass walls, natural light, and a contemporary interior—suggesting a creative or academic environment, ideal for UX workshops or collaborative product design sessions.

Danske Erhvervsakademier:

Challenge: Danske Erhvervsakademier needed a new visual identity for their annual Årsmøde, a national conference for Denmark’s business academies. The goal was to modernize the event’s look and feel while maintaining professionalism and institutional credibility.

Solution: Together with the client, we defined four guiding values: quality-conscious, classic, lively, timeless. These became the foundation for the identity system. Typography, color, and layout rules were developed to express both movement and maturity. The process was collaborative and iterative, resulting in a flexible brand toolkit: a 30-page design guide and templates for PowerPoint, programs, name tags, roll-ups, and LinkedIn. The system was designed to be reusable, ensuring consistency across years and platforms without relying on trends.

Result: The final identity communicates trust, professionalism, and quiet confidence. It does not compete with the program itself, but allows debates, keynotes, and networking to take center stage.

Augusta Q. Taylor

Danske Erhvervsakademier:

Challenge: Danske Erhvervsakademier needed a new visual identity for their annual Årsmøde, a national conference for Denmark’s business academies. The goal was to modernize the event’s look and feel while maintaining professionalism and institutional credibility.

Solution: Together with the client, we defined four guiding values: quality-conscious, classic, lively, timeless. These became the foundation for the identity system. Typography, color, and layout rules were developed to express both movement and maturity. The process was collaborative and iterative, resulting in a flexible brand toolkit: a 30-page design guide and templates for PowerPoint, programs, name tags, roll-ups, and LinkedIn. The system was designed to be reusable, ensuring consistency across years and platforms without relying on trends.

Result: The final identity communicates trust, professionalism, and quiet confidence. It does not compete with the program itself, but allows debates, keynotes, and networking to take center stage.

Augusta Q. Taylor

Danske Erhvervsakademier:

Challenge: Danske Erhvervsakademier needed a new visual identity for their annual Årsmøde, a national conference for Denmark’s business academies. The goal was to modernize the event’s look and feel while maintaining professionalism and institutional credibility.

Solution: Together with the client, we defined four guiding values: quality-conscious, classic, lively, timeless. These became the foundation for the identity system. Typography, color, and layout rules were developed to express both movement and maturity. The process was collaborative and iterative, resulting in a flexible brand toolkit: a 30-page design guide and templates for PowerPoint, programs, name tags, roll-ups, and LinkedIn. The system was designed to be reusable, ensuring consistency across years and platforms without relying on trends.

Result: The final identity communicates trust, professionalism, and quiet confidence. It does not compete with the program itself, but allows debates, keynotes, and networking to take center stage.